What have you sold today?

Early in my career I had a colleague who was the sales manager of a sister company where I worked. Although he was never my manager, Geoff loved to ask me, “what have you sold today?”

This always got under my skin becasue my sales cycles took between 1-6 months to close.

Although the question was made in jest, he made made a great point. 

It forced me to analyse whether my selling was focussed enough to get the results.

What have you sold today does not care about the success you did yesterday or the deal you hope to close next week. It asks you to be completely honest about what you can sell right now! 

Thanks Geoff!